Episode 02
with Juan Camilo Maisel
Business Expert: You’re Hiring the Wrong People (Here’s Why)
Told to "build it and they will come." And shipped something nobody asked you for.
Host Tiffany K. Guillen interviews Juan Camilo Maisel, Forbes 30 Under 30 entrepreneur who was part of ButcherBox's founding team (scaling it from 0 to $600M) and then built Grip from 0 to 8 figures in under a year—all before age 28. The conversation covers his journey from building an early e-commerce startup in Colombia, to cold-emailing his way onto the ButcherBox team, to founding Grip by co-building with customers before having an MVP. Tiffany then breaks down the episode's key principles including Speed to Action, Recruit Your Superstars, Skateboard Principle, Undeniable Proof, and Happiness Precedes Success.
Guest
Juan Camilo Maisel
Forbes 30 Under 30 | ButcherBox Founding Team | Founder & CEO of Grip
Host
Tiffany K. Guillen
Host and creator of The Anatomy of a Dream
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“We built the solutions not for our customers, but with our customers. And there's a very big difference there.”
Juan Camilo Maisel
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